Stunning imagery to show off your products is essential for any social media platform. Let us break down some of the best ways to creatively capture your products.

Follow these steps to achieve 7 different styles of product photography.

Style 1: Layering Textures

1. Start with a flat textured surface like wood or sand.
2. Next add a sheet of material or paper for contrast. Here we can see the knitted fabric contrasts with the smooth wood underneath, creating interest. 📄 
3. Now that you have your base ready, add supporting objects. These are items that reflect the theme of your product and really amplify the overall vibe of the image. Here we have used shells to set a beachy tone. 🏖 
4. Finally, centre your product so that it is the main focal point in your image. 💄

Style 2: Professional Level Angles

1. Position your products on varying angles. 📐
2. Secure them with blue tack, making sure that the blue tack is not visible of the camera. 📌
3. Snap your picture. 📸
4. Move your products around, trying different compositions and camera angles. 👀
5. Keep snapping! 📷

Style 3: Influencer Vibes

1. Pick out your favourite outfit. 👗
2. Layer accessories to dress it up. 👠
3. Play around with the layout, changing the order of the accessories to make the outfit pop! 📸
4. Change up the lighting and backgrounds ‑ this creates depth in your feed and style guide. 💡
5. Choose your favourite to edit and post! 🔥

Style 4: Clothing Compositions 

1. Pick your backdrop, the more simple ones are easiest to work with. It could be like the clothing rack pictured or even a blank wall. 🔶
2. Play around with the clothing variations, which colours are working well together? What textures, patterns and styles match? 🦚
3. Add some additional elements ‑ we love the vibrancy the plant brings to this still image.
4. Finally, pick your favourite image and you’re all done! 📸

Style 5: The Effortless Look

1. Choose a variety of products that compliment each other ‑ this can be through textures, products, or style. 💄
2. Choose an ‘effortless background’, one that looks natural and unstaged. We love the look of the ruffled silk.
3. Play around with the layout, don’t make the products look stage/structured. The key is an effortless layout! 📚
4. Substitute products in the layout to get your desired look.🛍

Style 6: Food Styling 

1. Select a clean, textured surface such as a dining table, wooden plate or stone bench top.
2. Layer additional textures including cloths and plates. 🍲
3. Add the main food product you want to promote or catch the attention of your audience. 🍱
4. Place your finishing touches including smaller side plates, splashes of drink, sauces and small foods like crackers and popcorn. 🍿
5. Finally, add some character to your masterpiece by adjusting the angles of the foods and pulling some items off plates. 🍬

Style 7: Reflections Using Water & Mirrors

1. Choose your products ‑ ones that can portray a reflection nicely. We love perfume bottles and other makeup and jewellery products.🎀
2. Choose whether you’d like to use a mirror or water, or both!
3. Layout products on the mirror and add some ‘effortless’ water drops to create the reflection. 💧
4. Play around with the lighting to best emulate the reflection. 💡

So, there you have it, the best ways to create inspiring content for your social media platforms.

Looking for professional photography? Book our product photography package today to take the stress out of creating high quality content for your socials.

Until then, watch this space for monthly updates on the latest digital marketing trends.